Video clicks have increased by 400% in the past three years and, if you’re not harnessing the power of video in today’s date, you could be losing out on a significant portion of your business!
Inspired to get a collection of videos recorded, but how do you take your videos from ‘meh’ to ‘wow’? We’ll tell you everything you need to know to get your videos edited and played repeatedly online.
If you are yearning to promote your brand in a shorter space of time, you can rely on our experienced virtual assistants for editing and turning your video clips into visually stunning artwork! Let us show how you can make the most out of your videos with the help of a professional virtual assistant.
Know What You Want
Karen X. Cheng, the head of an eponymous marketing agency said, while sharing the secrets behind the success of her Facebook video campaign for the book Good Night Stories for Rebel Girls, “If you don’t have a strong shareable concept that’s executed well, the video is going to tank.” We agree that before you outsource your video editing task to your virtual assistant, you need to be clear about the concept of your video. You need to educate the VA about this concept as telling them about the specifications, and the key ideas behind your video makes a huge difference to their work and will help them deliver better results. Ask them questions and tell them about the parts you dislike and the effects that you’d like to get added. After all, you cannot expect your VA to simply read your mind!
Know What To Expect
Your virtual assistant is a fantastic cost effective solution for taking care of the work you can’t automate. However, before you hire a virtual assistant to perform your video editing tasks, you should know what you can expect from them and the types of videos they can work on. Our virtual assistants can edit different kinds of videos, some of which are:
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- Promo Videos
A promo video is a great choice if you want to create buzz for your next event or drive sign ups for your website. It’s a great way of grabbing your viewers’ attention and encouraging them to take action. Our VAs can instantly gauge your ideas and craft your message into a stunningly flawless promo video.
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- Explainer Videos
Jumpstart your conversion rates with an explainer video! Yes, an explainer video on your website’s landing page can increase your conversion rates by 144%. These little marketing assets drive more online traffic towards your website, helping it earn a better ranking in Google Search while also clarifying the objectives of your products. If you have an explainer video but want to get it refined, our part time virtual assistants are there to help you out!
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- Combination Footage
A combination footage is a blend of different clips and recordings that is played as a memorable slideshow or a montage. You can use a combination footage to express your key ideas or to display your brand’s credibility. Our VAs can make your slideshows even more dramatic by adding visually captivating effects and transitions.
Know Where You Want To Use The Video
This is one of the most basic requirements that you have to fulfill to get your video right the very first time! You should be clear about where you want to upload your video because that determines the size and format of your video. Videos files can be very large, and that can cause a problem while uploading and hosting the video. If you can settle for a smaller video, you’ll be able to save your viewer’s bandwidth usage and time, while increasing the views and shares on your video! This also saves your VA’s time as they won’t have to go back, resizing the video and wasting hours on it.
Compare And Provide Feedback
Not a video expert? No problem! Start by finishing your homework and looking for some videos that inspire you to buy a company’s services or products. You’re not supposed to copy a particular video, but you will definitely do some good by gaining some guidance from it. Share your thoughts and inspiration with your virtual assistant as this will only help him produce better results. Once your draft video is ready, you follow up with genuine feedback. Watch your clip over and over again and share it with your friends, asking them for feedback. If you spot anything you’d like to change, jot down the time and share your ideas with your VA.
Seems like a little too much? Don’t worry! Online videos are fantastic assets for your business. You just need to follow these 5 simples steps to get your own WOW video!
STEP 1
Finish your homework! Think about the message you want to deliver through your video and people you are targeting. Share your key ideas with your VA and let him know about the concept that you would like to highlight.
STEP 2
Remember where you are going to use your video and decide what size works best for you. Try editing your script with your VA to keep it short and crisp for your viewers.
STEP 3
Ask your virtual assistant for a suitable voice over and if you’d like to get some special effects added.
STEP 4
Choose your favorite from the list of templates created for your video. They will be customized by your VA to suit your design and message.
STEP 5
Your VA will deliver the finished draft in a popular media format. Provide him with your feedback and if you want any other changes. Once you receive the final video, you are good to upload it on Youtube, Vimeo or any other video platform!
